Honest Ed's - Duets

When I shot the "Duets" piece at Honest Ed's a few months back with Worn Fashion Journal, it hadn't been announced that the end was near for the historic business. As I passed through the hidden passageways of the building I felt there were many more stories to be told about this place and those who had kept it going since 1948.

Most of my memories are of my Great Grama Rose coming to visit from Los Angeles and just going bananas over how great the deals were.. She always had her eyes on the "BEST DEALS IN TOWN!", was pretty comical, and easily as much of a character as Honest Ed was himself.


Behind the scenes video Shot & Edited by Daniel Reis

Worn Journal shoots at Honest Ed's

Gotta hand it to Worn Journal - they got creative mojo. We shot these portraits at the famous Honest Ed's a few days before the big announcement (the location is for sale), and I remember thinking to myself "this place is a goldmine on so many levels" with the interior dating back decades, broken down and beautiful inside, while being centrally located - it is a dream for artists, shoppers, realtors and potential land developers. 

When I was a kid my crazy cool Grama used to bring me here to buy under-garments and fresh turkeys for cheap.  Be sure to take a moment out of your day to marvel at its wonders, you will never regret taking in this historical fun spot and you might find jazzy panties too!

These images will be featured in the next issue of Worn Fashion Journal, launching on November 23nd at Dovercourt house (going to be a great dance party, come dance with me!)  I'm shooting the cover of Issue 17 this week - will keep you advised.